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What We Do

APG specializes in a wide-range of sports and entertainment event management, media and marketing services

Events

Thailand Open

$275,000

Feb 10 – Feb 16, 2020

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Jiangxi Open

$275,000

Sep 14 – Sep 20, 2020

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Zhengzhou Open

$1,500,000

Sep 14 – Sep 20, 2020

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Korea Open

$275,000

Sep 20 – Sep 26, 2020

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Tianjin Open

$275,000

Oct 12 – Oct 18, 2020

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WTA Elite Trophy Zhuhai

$2,600,000

Oct 26 – Nov 1, 2020

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APG understands the factors required for creating a successful event and the complexity of getting the right balance between all involved. With years of experience in event coordination, APG is able to assist from the initial event planning stage through implementation and post-evaluation. Combined with our strength in local markets, athlete relations and media connections, APG can ensure a high quality event from beginning to end.

APG currently owns, manages, promotes or is associated with the following international sporting events.

Our extensive experience combined with our well-developed partnerships with various media outlets including newspapers, magazines, internet and television stations across Greater China makes APG your first choice.

Our strong business relationships, combined with our focus upon looking at business from the client’s perspective, provides APG with the necessary edge to maximise the return on value for its clients and partners.

APG has an extensive network of global clients and partners including China, Spain, Switzerland, Germany, Sweden, Australia, USA, Thailand, Japan and England and is continually developing its domestic and international operations.

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tennis

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football

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golf

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entertaiment

Sponsorship and Business Development

Branding

APG connects with leading sports properties and is able to provide access to premier sports and entertainment assets worldwide. By analyzing brand strategies and positioning, APG can assist companies in evaluating the best-fit for sponsorship objectives and provide consultancy at all levels including rights negotiation, agreement settlement, sponsorship activation, on-site management, media support and post event evaluation.

 

Let APG help you make the difference in building your company’s brand today.

Media rights

APG works with leading media and networks to distribute sports event across Asia, Europe and North America. With the strong relationships and connections with local and international broadcasters, we are able to strategically maximize an events’ exposure and a sponsors’ brand values through broadcast across multi-media platforms.

Professional Event Management Development

APG offers an enriching tailor-made experience to our clients to visit the best international tournaments in the world and learn from successful professionals about how to manage premium events. These study visits are meticulously planned and organized based on the goals and needs of every client and allows them to improve their event management knowledge.  Through these tours, which include meet and greets with other top professionals in the industry, our clients can experience real case studies of how successful other world class events came to be.

Consultancy

Event Operations

Event operations is our strength.  Whether it be an international sporting event broadcast around the world or a community event in one of our host cities, our team has the experience to plan the successful delivery of any event.   Our services include marketing and promotion, sponsorship activation, guest services, security services, broadcasting services, consultants and venue management.

Event Management

APG works with leading media and networks to distribute sports event across Asia, Europe and North America. With the strong relationships and connections with local and international broadcasters, we are able to strategically maximize an events’ exposure and a sponsors’ brand values through broadcast across multi-media platforms.

Marketing

APG provides consultancy services to leading brands looking to utilize sport or media as a platform for branding or product promotion purposes. We work with brands on selecting the most suitable sports, athletes or media for their target markets, clients and consumers.

With accumulated knowledge and experiences in marketing, we consult clients on all strategic levels from analysis to creating integrated marketing programs.

Athlete Representation

APG specializes in building the athlete’s profile through above and below-the-line marketing tools. By taking the most effective and creative approach, APG can strategically build the connections between athletes and consumer, and enhance the association between athletes and brands, as well as identify sponsorship opportunities for your clients and maximize return on investments.

From a branding perspective, APG can help to realize any brand’s marketing initiatives through analysis and research in the decision making process of sponsoring athletes not just simply as having an endorsement, but a powerful marketing tool which integrates with your brand positioning or specific product message be it from B2B or from B2C.

Aryna Sabalenka
Aryna Sabalenka
Country: Belarus

DOB: Mat 5, 1998

Official WTA Bio

Petra Martic
Petra Martic
Country: Croatia

DOB: Jan 19, 1991

Official WTA Bio

Karolina Muchova
Karolina Muchova
Country: Czech Republic

DOB: Aug 21, 1996

Official WTA Bio

Zheng Saisai
Zheng Saisai
Country: China

DOB: Feb 5, 1994

Official WTA Bio

Peng Shuai
Peng Shuai
Country: China

DOB: Jan 8, 1986

Official WTA Bio